1O1O – Synergic Strategy - Shepherd Communications Limited

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SHOWCASE

Challenges

Intense Competition -Pricing Strategies
Intangible Nature of Mobile Services
Attracting Qualified Leads

Objectives

Create a strong brand identity
Highlight and reinforce 1O1O’s speedy connection and reputable image
Heighten public awareness of 1O1O’s professional services
Reach out to potential customers via various online and social media platforms

Execution

“Metallic gold on black” colour combination to portray a high-end brand image
Shiny gold lines and gradient effects
Contemporary graphic elements
Create a celebratory ambience with a premium touch

Results

Million Clicks
Million Engagement
Million Reach
Fan Increase in one year

1
18
4
2K