As a leading advertising agency and video production house in Hong Kong, Shepherd Communications has earned much experience in video production across different sectors, including but not limited to banks, telecommunication companies and hotels. Our professional team of specialists in video production in Hong Kong have a firm grasp of the entire process of video production and every minor yet important detail to be taken note of during video shooting. We are a trusted video production house with expertise in corporate videos, TV commercials and animations. We provide one-stop video production services, encompassing creative concepts, script writing, storyboard design, video shooting and video editing etc. We can meet varying budgets without compromising video quality and the overall advertising effectiveness. Apart from video production, we go the extra mile by presenting a promotional strategy that will maximize your video reach. As an award-winning advertising agency and video production house in Hong Kong, we believe a great promotional video stems from a great creative concept. Therefore, our creative team who specialize in video production in Hong Kong do not only place emphasis on the actual shooting of a video, but also on the early stage of creative concept development.

 Engaging the consumer in the video production Hong Kong process 

Shepherd Communications firmly believes in engaging clients throughout the video production Hong Kong process to ensure that their vision and objectives are successfully met.

At the beginning of the process, Shepherd Communications conducts an in-depth discussion with the client. During this phase, the client’s goals, wants, and needs are listened to carefully. Understanding the client’s brand identity and target audience helps create a video that perfectly matches the client’s goals. In developing an opinion, Shepherd Communications provides creative ideas, notes, and treatment options for the patient to gain feedback and consent is valued, and any changes or modifications are included though ensure that the concept aligns with the client’s brand message.


Customers also have the opportunity to view video scripts and storyboards and provide feedback. Shepherd Communications takes client feedback seriously and works closely with them to refine the story, pacing and visual elements of the video. If the video calls for actors or talent, Shepherd Communications includes the client in the casting process. Clients can participate in auditions or casting calls to select the right individuals who best represent their brand and message.


Throughout the filming and production process, Shepherd Communications keeps clients informed about the progress. They often provide clients with behind-the-scenes footage or previews of the raw footage, allowing them to stay connected and engaged in the project.

Clients have the opportunity to review the edited video before finalizing it. Any necessary revisions or adjustments can be made during this stage to ensure that the final product meets the client’s expectations. Before the video is officially released, Shepherd Communications seeks final approval from the client. This step ensures that the video aligns perfectly with the client’s brand identity, marketing goals, and overall vision.


Throughout the entire process, Shepherd Communications maintains open and transparent communication with clients. We provide regular updates, seek feedback, and address any concerns promptly. This collaborative approach fosters trust and ensures that the final video exceeds the client’s expectations. By involving clients in the video production Hong Kong process, Shepherd Communications aims to create a collaborative and seamless experience. We understand that clients’ insights and feedback are invaluable in crafting a video that effectively communicates the client’s message and resonates with the target audience.



Frequently Asked Questions

1. Why is video production an effective way to promote the products and services of a company? How does a video production house make a video ad stand out from the rest?

Although video production is more time-consuming when compared to print ad production, it is gaining increasing popularity in the internet world. According to surveys, the number of video ads on social media platforms is on a rise, reflecting that videos are effective in catching social users’ attention. We do see an increase in the number of companies looking for video production in Hong Kong these years. When compared to print ads, videos can better create an ambience and resonate with the audience. A video production house knows how to develop a strong sense of atmosphere through video scenes, arrangement of props, color tone, background music etc. to lead the audience to a desired emotion, so that they can have a lasting impression of the brand. Video production houses sometimes prefer to use the storytelling approach to deliver key promotional messages, or lead the audience into the captivating world of microfilm. This video production tactic is an intelligent way to entice the audience into having emotional bonding with your brand and hence a lasting impression. As a professional video production house in Hong Kong, we are experienced in taking the audience on a multi-sensory journey on the Internet by a well curated mix of audiovisual effect,  video pace and story plot. As a leading advertising agency and video production house Hong Kong, our team of specialists in video production in Hong Kong will help you deliver your key promotional message wrapped in a creative concept.

2. What is the video production process? What needs to be done by the video production house?

After understanding your promotional objectives, the video production house will brainstorm the video direction and content, write the video script and produce the storyboard. Upon confirming the script, the video production house will discuss each and every detail of the video shooting plan with you, including the number and types of camera lens used for professional video production,  auditions and casting calls, costumes, props, setting etc. as well as contingency plans. Before the actual shooting, the video production house will schedule a pre-production meeting with the entire crew, including the creative team, director, actor, photographer and gaffer etc, and go through the shooting plan in detail with them once again, in order to ensure a smooth run on the shooting day. After shooting the video, the video production house will begin a series of post-production procedures, including film editing, sound effect, tone and color adjustment, visual effect, motion graphics, background music and subtitles etc. Therefore, the video production team has quite an important role to play – to lead the team and coordinate with different parties to make sure everything is on the right track. If you are seeking a video production house in Hong Kong for your next video project, feel free to reach us as we are a professional team with expertise in video production in Hong Kong for years. 

3. How experienced is Shepherd Communications in video production?

As an experienced video production house in Hong Kong, we have produced quite a number of promotional videos and TV commercials for various enterprises. For corporate video production, we have produced a TV commercial for Bank of Communications to convey its bank mission and enhance its corporate image.  Our team, who specialize in brand building and video production in Hong Kong, portray a premium bank image in the video through the use of script, main characters, pace and shooting angles etc. As a video production house in Hong Kong with 20 years of experience, Shepherd Communications values creativity as much as quality. Our team of specialists in video production in Hong Kong, want to resonate with our audience by using humorous or captivating stories. Our emphasis on creativity in video production is perhaps what sets us apart. We also have video production experience in the hotel and tourism field. For instance, we have produced an Internet video for iclub, the lifestyle brand under Regal Hotels. Our team, who excel in video production in Hong Kong, used a soft-selling approach to promote the iclub hotel in Sheung Wan, with a focus on active lifestyle and a laid-back ambience rather than hotel facilities.

4. How long does each phase of the video production Hong Kong process typically take?

The time allotted for each phase of the video production Hong Kong process may vary depending on the complexity of the project. Pre-production, which includes concept development, screenwriting and storyboarding, can take a few days to two weeks. The actual shooting or action phase can take days to weeks, depending on the number of shots, locations and actors involved. Post-production including editing, sound design, visual effects and color grading can take weeks to months or more to achieve the desired results

5. What types of video content can Shepherd Communications create?

Shepherd Communications is a sophisticated  video production house Hong Kong that is capable of creating a wide array of video content tailored to meet the diverse needs of clients. Our expertise encompasses various video genres and styles, ensuring that we can effectively convey clients’ messages and create a wide range of video content, including corporate videos, TV commercials, brand films, product demonstrations, event coverage, social media videos, explainer videos, and more.

6. Can Shepherd Communications create multilingual video production Hong Kong?

Shepherd Communications is capable of creating multilingual video production Hong Kong to to cater to different audiences and markets. We understand the importance of language in communicating effectively with target groups and disseminating video content,

Shepherd Communications can create content that resonates with a global audience.

While we work on multilingual video production, we follow a meticulous process to maintain the integrity of the message across different languages. We collaborate closely with clients to understand the key elements that need to be conveyed in each version of the video.

Additionally, Shepherd Communications takes care of voice or subtitles in the preferred language, seamlessly integrating with video to create a unified and professional finished product. By offering video production in multiple languages, Shepherd Communications helps businesses connect with international markets, including desired audiences. It also allows you to communicate using language, thus making video content more effective and accessible

Whether the goal is to reach new global markets, strengthen brand presence in specific regions, or communicate with communities, Shepherd Communications multilingual video is able to enable businesses to communicate effectively and make a meaningful impact on a global scale. Our dedication to linguistic accuracy and cultural sensitivity ensures that the video content maintains its message, essence, and impact across all languages, solidifying our reputation as a reliable and versatile video production house Hong Kong for clients with international aspirations.

7. How can video production Hong Kong be used for marketing purposes on social media?

Video production Hong Kong plays an important role in social media marketing, providing businesses with a powerful tool to communicate and connect with their target audience. Especially in a fast-paced, content-packed social media environment, engaging video and audio make it more effective at grabbing users’ attention

Video production Hong Kong has the unique ability to connect emotionally with the audience. Through carefully crafted storytelling, emotional imagery and add-ons, video can evoke a range of emotions, creating a personal connection between brands and viewers This emotional connection goes a long way for brand loyalty, stories advocacy and a sense of community among consumers.

Storytelling in videos is especially powerful when brands are more memorable and stand out from their competitors. Brands can use narratives that align with their audience’s values ​​and preferences to create a lasting impression that stays in the minds of viewers long after the video is unnoticed by such a story brand not only better but also encourages viewers to become brand advocates.

Additionally, the high level of engagement associated with video content makes it a preferred method of social media marketing. Compared to other content, videos tend to generate more likes, comments, shares, and overall interaction. This high level of engagement means that social media algorithms prioritize the video, giving it more exposure and visibility.

The viability of a video is a compelling reason for brands to invest in creating videos for social media. Shareable and impactful videos can quickly gain traction and spread across social media platforms, reaching a wider audience and increasing a brand’s reach exponentially.

8. Can Shepherd Communications handle small to large-scale video production projects?

Yes, Shepherd Communications is a well-experienced video production house Hong Kong to handle both small and large-scale video production projects. As an experienced video production house Hong Kong, we have the knowledge, resources and capabilities to meet the needs of different clients, regardless of the size and complexity of the project.

For smaller video production businesses, Shepherd Communications understands that efficiency and flexibility are key. On the other hand, for larger video production projects, Shepherd Communications has the ability to handle every aspect of the program. As the leading  video production house Hong Kong, Shepherd Communications prides ourselves on our ability to adapt to the specific needs of any business, no matter the size. Whether it’s a small promotional video for a startup or a large event for a multinational, we approach every project with creativity, professionalism and a commitment to delivering outstanding results.

With the track record of successful projects in various industries, Shepherd Communications has established itself as a trusted video production house Hong Kong partner and does a lot of work for companies seeking video production services in Hong Kong dealing with video production handling small and large projects Our capabilities position us as the the go-to choice for clients looking for unique video content that leaves a lasting impact on their target audience.

9. Can Shepherd Communications handle video productions for different industries?

Shepherd Communications can handle video productions for a diverse range of industries. As a reputable video production house Hong Kong, we have gained extensive experience working with clients from various sectors, including finance, hospitality, healthcare, technology, retail, and more.

Understanding the unique characteristics and needs of each industry is critical to creating effective and appropriate video content. Shepherd Communications recognizes the importance of tailoring its approach to the specific needs and goals of businesses. Whether it’s creating an engaging TV commercial for a financial institution, a stunning brand film for a luxury hotel, an informative product showcase for a healthcare company, or producing social media videos interesting to be done for the tech startup, we have the expertise to deliver outstanding results across diverse sectors.

Shepherd Communications takes a collaborative approach when working with clients from different industries. We actively engage clients in the video production process, seeking valuable feedback and feedback to ensure the final product is perfectly aligned with the client’s brand and objectives. Through close partnerships with clients, we can produce video content that not only meets but exceeds expectations, making us a trusted choice for businesses seeking industry-specific video production solutions.

10. How much does video production with Shepherd Communications cost?

Video production costs at Shepherd Communications vary based on many factors such as project size, complexity, duration, and specific needs. Every video production project is unique, and Shepherd Communications has provided personalized quotes that have catered to clients’ individual needs and budget constraints for.

The team at Shepherd Communications takes the time to understand the client’s vision, goals and desired outcomes. They communicate effectively and gather critical information to accurately assess resources and effort needed for the project. Based on these insights, Shepherd Communications provides detailed cost estimates including pre- production, and post-production costs. The figure includes a variety of items, such as screenwriting, scripts, cinematography, editing, equipment, labor, location costs, talent costs, animation (if applicable), and any other items necessary to achieve the project objectives

As a prestigious video production house Hong Kong, Shepherd Communications offers competitive value while maintaining the highest standards of quality and creativity. We are committed to delivering, and viewing, unique video content that matches the client’s vision and budget realized that they will form a successful and profitable partnership.